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In the translate plus blog you'll find entries written by a wide range of authors from within our company, offering you valuable insight and perspectives on the topics that matter to you most.

E-learning has become a crucial tool for businesses and educational organisations, but it’s also become a highly lucrative industry in...
According to Smart Insights, nine out of ten marketers expect to increase digital marketing budgets in 2020 as the competition...
Multilingual brands face some of the most challenging content management demands. Engaging audiences from different language backgrounds requires an integrated...
Machine translation is a misunderstood tool in so many ways. On one side, you’ve got tech companies marketing their translation...
In many ways, it’s never been easier to run an e-commerce business with tools like WordPress and Shopify allowing you...
With artificial intelligence (AI) driving new breakthroughs in translation technology, the industry is on the verge of a tipping point...
In the age of auto-subtitles on platforms like YouTube, it’s easy to forget the amount of work that goes into...
Website translation is one of those things that doesn’t sound too daunting until you actually try it for yourself. In...
Technical translation is the process of converting documents written by technical authors into foreign languages – something that requires specialised...
Earlier this year, Hannah Fleishman wrote a great article for HubSpot looking at 13 businesses with brilliant global marketing strategies....
In today’s digital world, every business is a publisher and by default expected to produce a constant flow of flawless...
Google Trends search volumes for content marketing, search engine optimisation and copywriting over the past three years. In today’s online...
Desktop Publishing (DTP) translation adapts graphics and other visual documents for multiple languages. Unlike a regular text file, translating something...
Creating and optimising a multilingual website is far more complex than running a single-language site. Aside from having to create...
What do all the best video ads, explainer videos and documentaries have in common? Answer: they all capture audiences’ imagination...
Financial institutions keep global business moving and this requires a highly-flexible network of communication. With an international network of language...
It is easy to take for granted how much work goes into manufacturing modern products. Take your smartphone, for example,...
International SEO is becoming increasingly important for modern brands. Ultimately, targeting international audiences is the only way to maximise growth...
Running a multilingual website is no easy task and it does not help when there is so much misinformation on...
If your business requires regular translation and other language services on an ongoing basis, you are going to need a...
The business environment has changed a lot over the past decade or so, making it increasingly easy for brands of...
Video has become the champion of eLearning content in recent years. Countless studies have shown the benefits of visual learning...
Creating eLearning material for multilingual audiences requires a certain toolset to help you produce content and translate it for each...
We have published plenty of articles on this blog about the challenges of building and maintaining a multilingual website. One...
The rise of eLearning content has revolutionised the way businesses train staff and it is also spawned a multi-billion dollar...
International brands cannot function on the global stage without advertising translation. The biggest names in every industry have maximised their...
eLearning has come a long way since those early 90s PowerPoint presentations and Flash widgets. Digital learning today is a...
SEO translation is a much bigger task than most brands appreciate until they are deep into implementing their strategy. Unfortunately,...
Medical translation is one of the most challenging and important language services in the industry. People’s lives and the quality...
Between all the emails, blog posts and countless other pieces of content modern brands need to create, businesses have never...
Today’s brands reach out to a wide range of target audiences and each of these has unique needs and expectations....
Translation technology has multiplied enormously over the past five years, largely thanks to tech giants like Google and Microsoft. By...
Translating a website might not seem like a particularly tricky task until you actually give it a go yourself. It...
Desktop publishing (DTP) is the process of creating visual documents, such as magazines, posters, product packages and signs. Whenever text...
Social media translation is a crucial tool for brands with international audiences. Managing your online presence in one language is...
Simple translation might not always be right for your brand – this is why creative translation aims to go above and...
With 2018 well and truly behind us, there is little time to look back and take stock of what happened...
Machine translation is a misunderstood technology, hyped up as something that will replace human language experts. This is a symptom...
Behind all the glitzy marketing messages, when a consumer buys one of your products, it is the technical documentation that...
With transcription technology improving every year, it is easy to think we will soon get to a point where businesses...
Face to face interpreting breaks down language barriers in situations where communication would otherwise be impossible. From courtrooms across the...
Video localisation moves beyond simple translation to make your footage more compelling and viewable for each of your target audiences....
Automatic translation has advanced a lot over the past five years and professional translators regularly use the technology to help...
Translating one document can be a challenge but handling an entire project of hundreds or thousands of documents is a...
When it comes to translating video content, subtitles are the most common way of delivering content in multiple languages. Aside...
Today’s brands are required to produce an overwhelming amount of content on consistent basis. Finding the right mix of creating...
PHOTO: Shutterstock  The headline facts Among web editors, developers, information managers and system architects, there was much talk in 2018...
With the rise of video marketing in the social media age, brands everywhere are turning to video content as a...
Technologies like machine learning and artificial intelligence are producing a new breed of smart software that is capable of making...
Social media is a vital marketing channel for brands in every industry but only 30% of marketers say their content...