Did you know that over 72% of consumers say they would be more likely to buy a product if it includes information written in their own language? Localising your content - whether on your website, in store, via e-mail, brochures or marketing campaigns - will help you engage with your international customers and increase revenue.
At translate plus we work with some of the largest retail brands, such as Bestseller, Ecco Shoes, Selfridges and Jabra, to deliver integrated translation solutions that allow them to speak with their customers easily and in over 40 languages on a daily basis.
Within the retail sector, your brand is everything. The way you communicate with your customers defines their relationship with you and ultimately, how likely they are to spend with you. This is relatively easy to manage in your own home language, but when you need to achieve this across multiple languages and cultures, it can become very difficult and complicated.
Using our translation management system, i plus, we offer a single platform through which to manage all of your language requirements, including the review stage via our industry-leading solution review plus. From integrating with your CMS, DMS or PIM system to retrieve and deliver content, to allowing you to instantly generate reports on cost, project status and bespoke KPIs, our seamless solution ensures you have a 360° overview of your project at all times.
We understand that keeping costs low is just as essential for you as achieving a consistent brand message and tone throughout your global communications. That is why we create a personalised brand style guide, glossary and translation memory at the start of every project to not only ensure we are using the correct style and terminology from day one, but to deliver the maximum cost savings by reusing previously translated content.
"We are extremely pleased with the work translate plus have done so for us so far. They have been able to tailor a solution that fits our specific requirements and we are looking forward to our ongoing work together."
Michael Harboe, Online Marketing Director - Jabra